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Mark Zuckerberg on Wednesday is launching Meta Small Business, a company-wide priority to support entrepreneurship and drive AI adoption. Zuckerberg asks product managers, designers, engineers and other employees to reach out if they want to work on the new effort. The plan leans into a Meta strength in the AI wars as competitors pursue large-scale enterprise. More than 250 million small businesses globally use Meta across Facebook, Instagram and WhatsApp. What they’re saying: “In the AI era, it should be easier than ever for people to build new businesses,” the Meta founder and CEO says in an internal post. “We want to build the services that enable this. This is important for ensuring that people broadly share in the prosperity created by superintelligence.” Meta Small Business will be led by three of the company’s most senior executives, including Meta President and Vice Chairman Dina Powell McCormick and head of product Naomi Gleit.