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Category: Business

Exponential innovation is causing exponential disruption

Keyword: China

Exponential innovation is causing exponential disruption

Author: OODA Analyst

Exponential innovation is causing exponential disruption

Analysis

  • The Impact Of Coronavirus on your Markets and Business Strategy

    It should go without saying that the number one goal of all of us in this pandemic is preservation of life. There are steps we should all be taking right now to protect ourselves, our families and our communities. We also need to be planning on how to protect our way of life. This special…

  • You Need to Tighten Your OODA Loop on the Coronavirus/COVID-19

    On this 22nd anniversary of Boyd’s death, our adversary is the Coronavirus and it is manifesting itself through predictable models that should be informing our decision process and invoking certain actions.  In this particular pandemic, you need to tighten your OODA Loop and make impactful decisions quicker.  In fact, you need to make them right…

  • The 2020 OODA Cybersecurity Watch List

    Every year during the RSA season OODA provides an updated list of what we see as the tech firms with the greatest potential to disrupt the cybersecurity market and improve an organization’s ability to manage cyber risk. We base the firms we track in this list off of our own continuous market research and then…

  • Russia Exploits Global Pandemic for Economic Attacks

    The COVID-19 market disruption presents an attractive opportunity for Russia to have a disproportionate impact on U.S. economic strength by engaging in policies that amply existing conditions to further drive panic and algorithmic disfunction.

  • Sea Services showcase new capabilities at AFCEA WEST

    This week, OODA’s Chris Ward attended the annual AFCEA and US Naval Institute Sea Service Conference in San Diego (WEST 2020). The central theme of the conference was around Navy, Marine and Coast Guard readiness for great power competition. In this article she compiles her observations and take-aways from the event.

  • OODA Network Interview: Mike Steinmetz

    Mike’s story is pretty unique:  from budding musician to Navy Fighter Jet Pilot to Information Operations and Cyber.   “The CISO must understand the lens with which the Board sees risk!  Many CISO’s are focused down-and-in, when they should be delegating those efforts to their qualified operations managers and architecture teams.  The CISO’s job is to…

  • Living in the Future

    I don’t consider myself a futurist, but thinking about the future has been an essential component of my career and supports a broad range of strategic thinking in the domains of cyber and geopolitical risk, threat intelligence, and business planning.  I’ve taken to calling these future brainstorming mental models “living in the future” and the…

  • OODA Network Interview: Paul Kurtz

    While at the White House, Paul witnessed first hand the tragic consequences of poor intelligence sharing: the attacks on September 11th.  He’s convinced that this is MUCH harder in the Cyber arena.  He created TruSTAR to help enterprises attain a comprehensive view of what’s going on.  Read about how he built up to these solutions…

  • Is Organized Crime Using Ransomware to Take Real World Competitors Offline?

    What does the ransomware incidents at GWK Travelex and Gedia Automotive tell us about the evolution of ransomware trends, and the players behind the attacks?  Viewed from their individual incident cases it may appear that the only characteristics the businesses share was that they were both vulnerable and both hit by the same group.  But…

  • OODA Special Report: How the Coronavirus will impact your mid to long range strategic planning

    We see no reliable sources providing insights that can help organizations plan strategically for how to react to the Coronavirus outbreak. This special report is provided as an aid to kickstarting your corporate efforts in strategic planning around the coronavirus specifically and other potential pandemics more generally.

OODAcasts

  • David Greenberg on Decision-making in Volatile Markets

    While the OODA Loop was been heralded in the domain of conflict, we often find the concept in business and there is no greater business analogy to dogfighting that David Greenberg’s experience as a trader on the floor of the world’s largest physical commodities exchange. David’s job required rapid decision making based on constantly changing…

  • Katharina McFarland on Winning in the Age of Artificial Intelligence
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    Katharina McFarland on Winning in the Age of Artificial Intelligence

    Katharina McFarland has led change in a wide array of national security domains including Space, Missile Defense, Acquisition and Nuclear Posture. She is a former Assistant Secretary of Defense for Acquisition (ASD(A) and a former Assistant Secretary of the Army for Acquisition, Logistics and Technology (ASAALT).  She currently serves on several corporate boards and as…

  • John Spencer on Connected Soldiers and the Future of Conflict
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    John Spencer on Connected Soldiers and the Future of Conflict

    John Spencer is a writer, thinker, speaker scholar who currently serves as the Chair of Urban Warfare Studies at the US Military Academy. He brings the experience of a veteran who has led in combat to his work, and in his latest book, Connected Soldiers, also provides insights from his time as a stay at…

  • Duyane Norman on Disrupting the CIA to Deal with Emerging Threats
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    Duyane Norman on Disrupting the CIA to Deal with Emerging Threats

    Duyane Norman spent nearly 30 years in the CIA with three Chief of Station and multiple other tours in a variety of interesting geographies and also had a focus on technology issues serving as Deputy Director of the Office of Technical Service within CIA’s Directorate of Science and Technology, and as a member of the…

  • First Federal CISO Greg Touhill on Advanced Cybersecurity by Design

    First Federal CISO Greg Touhill on Advanced Cybersecurity by Design

    Greg Touhill is one of the nation’s premier cybersecurity, information technology and risk management leaders. As an Air Force officer he led technology efforts in some of our nation’s most demanding organizations including combatant commands during time of war. He is an accomplished speaker and author and business executive and also served as our nation’s…

  • Former Tenable CEO Ron Gula Applies a Hacker Mindset to Investing, Public Awareness, and Philanthropy

    Former Tenable CEO Ron Gula Applies a Hacker Mindset to Investing, Public Awareness, and Philanthropy

    In this OODAcast, we interview Ron Gula, co-founder and CEO of the highly successful Tenable Security(NASDAQ:TENB) and currently President of Gula Tech Adventures. Ron has a long history in the cybersecurity field that includes starting his career as an NSA hacker and then transitioning into an entrepreneur responsible for multiple innovations in the market and…

  • Jim Lawler on the Art of Espionage and the Perfect Intelligence Operation
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    Jim Lawler on the Art of Espionage and the Perfect Intelligence Operation

    In this OODAcast, we talk with Jim Lawler who is a Senior Partner at MDO Group, which provides HUMINT training to the Intelligence Community and the commercial sector focused on WMD, CI, technical and cyber issues. Mr. Lawler is a noted speaker on the Insider Threat in government and industry. Prior to this, Mr. Lawler…

  • Lifelong Hacker and Experienced Security Executive Alyssa Miller, Author of Cybersecurity Career Guide
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    Lifelong Hacker and Experienced Security Executive Alyssa Miller, Author of Cybersecurity Career Guide

    Alyssa Miller is a life-long hacker and highly experienced security executive who has a passion for security and the security community. She is an excellent advocate for continuous improvement in the community and a frequent speaker to audiences of both fellow business leaders and security community audiences. This combined with her deep experience in the…

  • Dr. Scott Shumate Profiles Russian President Vladimir Putin

    Dr. Scott Shumate Profiles Russian President Vladimir Putin

    This OODAcast is a special edition focused on profiling Russian President Vladimir Putin with Dr. Scott Shumate, who has over 30 years of experience evaluating national leaders, terrorists, spies, and insiders.  Scott shares his unique perspective’s on Putin informed by his extensive experience and insight. Is Putin suicidal? Is he a rational actor? Will he escalate…

  • Chris Butler on the Value of Adversarial Thinking in Product Design and Management

    Chris Butler on the Value of Adversarial Thinking in Product Design and Management

    In this OODACast, Matt talks with Chris Butler about how concepts like adversarial thinking can be applied to product design and management.  Chris is an exemplar of someone who has excelled in his field but also looks to study and bring disruptive ideas like randomness and future framing from other disciplines to determine their value…

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