Start your day with intelligence. Get The OODA Daily Pulse.

Home > Briefs > Technology > How CIOs use AI agents to accelerate revenue growth

How CIOs use AI agents to accelerate revenue growth

A wave of AI agents has recently emerged for sales and revenue teams, including Highspot’s Deal Agent, an agent to accelerate pipeline generation and conversion, and Qualified’s Piper for Demandbase, an AI sales development representative (SDR) agent. Salesforce’s AgentForce and many others are also rallying behind using agents for this use case as well, so much so that Gartner estimates for the remainder of the year, 40% of enterprise applications will feature task-specific AI agents. Further analysis in a Workato-sponsored 2025 survey by Harvard Business Review paints a similar picture, where 86% of 600 technology decision-makers plan to increase investment in agentic AI over the next two years, with a growing proportion to empower sales.

Full feature : Sales and revenue combine as a key ROI-focused domain for enterprise AI agents.